Friday, July 06, 2007

PS3 Price on the way down, While 360 Warranty on the way up


Look, I have talked about it a few times here before. And although I am sure nobody really read what I wrote (nsc I am looking at you) I will remind everybody that there is something wrong with the XBOX 360. Sure it looks okay, and when you pull it out of the box you like it. It now has a sizeable library of good and affordable games.

But then it hits, the Red Ring of Death. There weren't any warning signs, I mean your 360 was just as loud as all of your friends. The DVD drive hummed just as beautifully playing Gears as your neighbors. And still, it is flashing red at you, red means stop, red is bad. But we still love it and miss it!

Red happened all too often for too many people, and listening to its customers and the blogosphere, Microsoft has answered the call. If you are stricken with three flashing lights of doom for 3 years after the purchase date of your console, they will fix it for you. Not only is this for new customers, this extends to anybody who has purchased one, since launch. That would mean someone who bought a launch 360 would still be covered for over another year.

Granted, this isn't a full coverage warranty, that is still a year, but this is a big step that needed to be taken, and although the cost may be immense for Microsoft, it will bring them good press, and regain the trust from alot of the consumers.

On the other side, we have Sony. Everybody hates you when you are on top, especially when your higher ups make stupid statements often to the press, as has been well documented.

The PS2 was a success. A HUGE success. It redefined the console market, and their will be new software being developed for it well into next year. It dominated from top to bottom, and still sells up there. But here comes Nintendo. Last month reported selling Wii to PS3 at a 6 to 1 ratio in Japan, a region that Sony dominated.

The "experts" have been calling for a price drop since the price was announced, but many have taken the plunge, including myself. Recently a Circuit City add for the Week of July 15th that had PS3 listed with a $100 price break. $499.99? Believe it. It has been seen at Target Stores in many areas inside the United States for the price, and it has been confirmed.
Nevermind that Sony's President said it wasn't true, people are buying it in stores for $499.

So, does this change anything? Will people be more likely to purchase it at $499? I have always said that people would have been more likely to take the plunge if the catalog of games was larger. I still believe this, even with the price drop the PS3 needs more software. But isn't this exactly what happened to the 360? wasn't $399 too high for it on launch?

Pushing it out a year earlier than Nintendo and Sony may have led to plenty of money lost in warranties for Microsoft, but while Sony didn't have many games at launch, and Nintendo bundled the only game people really care about inside the box, Microsoft was sheilded from their shortcomings by the new industry whipping boy, the PS3.

What did the 360 have at launch? Perfect Dark? When the PS3 has double the titles than are currently out by spring, and people realize it is $100 cheaper, let the games begin. Sony may be down, but there is absolutely no way they are out.

P.S.
May I also add that the Discovery Mini-Series Planet Earth looks spectacular on Blu-Ray.

No comments: